CLIENT:

COFO Design
Debut Collection Launch

SERVICES:

creative direction / brand identity / environmental design / print collateral / social launch

COFO Design co-founds and co-produces the best in new, Canadian home furnishing design. They launched their first collection in collaboration with 6 emerging designers in October 2018, with a gallery-style party and following pop-up shop in downtown Toronto.

PHOTOGRAPHY

7 pieces in several colourways (34 pieces total) shot to create 360-degree interaction on the website (like on this page). Online shoppers can appreciate every angle of each piece. We did propped lifestyle shots for each piece as well, intending to excite the target audience about personalizing their own COFO.