SERVICES:

creative direction / wayfinding / print collateral / social launch

Lift&Co. helps Canadians make better-informed decisions about cannabis products through consumer events, web discovery tools, and educational material for retailers.

Their annual business and consumer expo was held in Vancouver in January 2020. 

I assisted Lift&Co in preparing promotional assets leading up to the event, including ads, ticket breakdowns, schedules, and speaker profiles for social media. We also developed postcards, invitations and tent cards, and navigational signage for the expo days.